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Google Music Streaming At 2013 I/O Event

New reports suggests Google will unveil new service this year

The I/O event kicks off this week and a new Wall Street journal report suggests that Google will be showing off their new music-streaming service. Where it is believed Google will be focusing on software and services instead of hardware, perfect then for the launch of a new music service.

While it's already known that Google has a music service, it's not really a contender for other streaming music services as users are required to either upload their own music, which can then be streamed to other devices, or of course buy some music that can be stored on the service.

The new setup would be more like Spotify, offering a large database of music to access at will, stream to multiple devices and of course purchase music tracks or subscription packages. Google has already penned a few deals with Universal, Sony and Warner that will allow them to stream the content held by each publisher.

This will no doubt upset Apple who recently hit setbacks with Sony in launching their iRadio service.

The big question is, do we need another music streaming services? Most likely not, but if Google can make it work well, Spotify could have a very tough contender to battle against.